As a kid, I was a sodaholic. What child isn't? Every time I went somewhere with mom, I always always always had to get a soda. I "needed" that carbonated sugary liquid crack! More importantly, I needed to win.
Once upon a time the soft drink makers used to actually give away things that you actually wanted (like money and free drinks). All you had to do was purchase a 12oz Pepsi or Coca-Cola and twist off the cap to reveal your fate.
I loved the excitement of choosing the "winning" bottle. Wayyyy in the back; that one looks like a winner! I hated reading, "Sorry, please play again." I would then proceed to beg my mom for another soda.
Now, on the rare occasion I indulge in a soda, all I get is a disappointing plethora of letters and numbers. A stupid CODE to log on to a website, enter it, and earn POINTS to buy something I don't even want. 25 points gets you a brand new T-shirt!... Or better yet, a free song download at some unknown itunes-ripoff site.
Sorry soda companies, please play again.
